Liberal Return Policies
A recent study conducted by UT Dallas revealed that customers tend to return more purchases when retailers have flexible return policies. Most shoppers cite a liberal return policy as a major factor when deciding where they will or will not shop. Retailers count on this and cash in on it.
Funnily enough, the longer the return period, the fewer returns. One reason would be that the longer they keep the product, the more attached people feel to it and less in a hurry to decide whether to take it back.
Speaking of return policies, here are 14 Costco and Sam’s Club Perks You Didn’t Know Existed!
1 thought on “10 Ways Companies Trick You Into Buying More”
Don’t forget “Mail in Rebates” as apposed to a reduced price or instant rebate at the register. They sound great. Who doesn’t like getting freebies in the mail? You just have to remember to take the receipt, cut some proof from the box, fill out the rebate form… you did remember to pick one up, didn’t you? Then you mail that in before the deadline. Of course, you pay the postage. Then, if you got everything right, you eventually get your rebate in the mail. The next time you go to that store, you can use your rebate, if you are making a qualifying purchase, and the rebate hasn’t expired. Oh, and if you haven’t forgotten.