The power of the floor plan
As surprising as it may sound, the floor plan of a supermarket is more than a retail blueprint. It can make the shopping experience easier and more pleasant for the customers and influence them into shopping for longer and buying more things without even realizing it.
For instance, laying smaller floor tiles along the aisles with expensive products causes trolleys to make more noise. The sound of the speeding wheels of your trolley determines you to slow down and consequently pay more attention to the items on the shelves.
Once something catches your eye, it’s just a matter of minutes before you end up buying it!
