Buy-one-get-one-free deals
This one’s a real classic. The buy-one-get-one-free offer is hands down the most popular and profitable marketing technique, proven to increase sales by more than 150%.
Unfortunately, more often than not, BOGOF deals are only profitable for retailers. Most of the times such offers are misleading and flat out deceptive. Prices of certain items are hiked for the BOGOF offer, which means it’s actually cheaper if you buy them without the so-called discount.
Just remember, nothing is free in this world! Check individual prices and don’t fall victim to the zero-price effect!